For Sellers

Together.Everyone.Achieves.More
When you hire The Precision Team to sell your home, you are hiring a team of highly trained and motivated people all focused on achieving your goals. We run our real estate practice like a company with different divisions all working seamlessly together towards one ambition. The Listing Specialist manages showings, offers, and all communication with you. The Buyer Specialist handles all buyer leads and converts them into prospects for your home. Our marketing team creates and implements our custom marketing plan. Our 800 number ensures a response to every lead within 24 hours. Our vendors all share in our philosophy and enhance the selling and closing process.
Our unique team approach to real estate allows for specialization within the many facets of a transaction. For our sellers, this experience begins with a listing consultation. The Precision Team’s Listing Specialists ask purposely-tailored questions to define your requirements for a successful relationship. We set clear expectations as to what you can expect from us in the process of selling your home and, in turn, what we expect from you to enable us to perform. For example, you select the level of communication (weekly updates, only when we receive an offer, feedback on every showing, etc.,) that you desire and we consistently meet those set expectations. Additionally, our Listing Specialist will ask you about your motives for selling and determine the time and financial goals that you want to accomplish thereby creating benchmarks for success.

We will go over our detailed and effective marketing plan that includes a heavy emphasis on technology. We want to know everything you like and dislike about your home, all of the reasons that you bought the property to begin with, and what, if anything, you would change. The answers to these questions will help us customize the marketing campaign to attract the right buyers for the property.

Finally, we perform a Comparative Market Analyses to determine your home’s current market value and make suggestions for pricing. Accurate pricing is vital. We are your consultants and we will arm you to make the most informed, intelligent decision possible.

The Precision Team stands behind the services they provide. We are so confident you will be impressed with our team that we offer, in writing, a 24-Hour Listing Certificate. If, for whatever reason, you are dissatisfied with us, we will cancel the listing agreement with 24-hours written notice. This ensures that we will work as hard on day twenty as we did on day one. We know the value of our business is in the relationships we make and not with any one individual transaction. We will be there for you long after we sell your home to answer any questions you have for all things real estate.

Page 51 of the Profile of Home Buyers and Sellers 2009 presented by National Association of Realtors®

What We Do To Capture Them

We make use of marketing techniques that cover 90% of the ways buyers find the home they actually purchase. If there is a buyer looking to purchase a home, you can ensure they will find it by listing with The Precision Team.

36% of Buyers find the home they purchase through a real estate agent. When we list a home for sale, we accurately input it into the MLS and KWLS; reaching over 80,000 Realtors.

As the chart above illustrates, the internet is now just as important. A successful agent of yesterday does not necessarily translate to a successful agent today. The Precision Team changes with the times by staying current with effective and ever-changing internet marketing techniques. We help capture the 36% of buyers who find the home they purchase through the internet by putting every one of our listings in as many places as possible on the internet; we employ social media websites, blogs, craigslist, and housing search engine websites.

12% of Buyers find the home they purchase through Signs. The Precision Team uses custom signs that are tailored to each individual listing. As well, we make available attractive flyers for curious people to take home with them. We use our 877 # to make sure that every lead is captured and followed up with so that no potential buyers fall through the cracks.

Friends, relatives, or neighbors can only tell buyers about a home they know about, which means they are most likely finding either the Yard Sign or the home online. So the internet marketing techniques and signage we put in place to capture buyers directly also work to capture the minds of their friends, relatives, or neighbors thus accounting for an additional 6%.

Call The Precision Team today to learn more about how we can help you capture the right buyer for you and sell your home.

Marketing Plan

1) Pricing right from the start & staging strategies (a CRITICAL and often overlooked step)

2) Enter property into Arizona MLS and KWLS reaching over 80,000 realtors

3) Advertise internationally using Enhanced Listing Format on Realtor.com enabling up to 25 photos and worldwide recognition

4) Toll Free (877) 999-1729 ensuring all leads are captured, tracked, and pursued

5) Advertised on over 50 websites

6) Connected to the world through Social Media Marketing (See Next Page)

7) Utilize attractive, custom For Sale Sign’s unique to your home and flyer box as permitted by local codes

8) Make custom color feature sheets for your property

9) Take multiple colored photos; display in office, floor books, internet, and printed marketing material

10)Promote the property to 340+ KWSWR associates through email notification and office meetings

11) Drive buyers to www.ThePrecisionTeam.com through effective website marketing

12) Continue to check on home and restock flyers as needed

13) Stay in contact with all leads and realtors until the property is sold

Social Media Marketing

“Do you use Social Media tools in your real estate practice?” is no longer a relevant question. Social Media Marketing is a mustin today’s real estate market. You must ask your Realtor: “How will you make use of Social Media marketing to sell my home?”

Here’s our answer of how we connect your home to the world:

Flickr is an image and video hosting website, web services suite, and online community.
We upload 25+ beautiful pictures of your home and a full video tour.
www.flickr.com/photos/theprecisionteam

YouTube is a video sharing website on which users can upload and share videos.
We upload a full video tour and description of your home.
www.youtube.com/user/ThePrecisionTeam

Viddler is an interactive online video platform for uploading, sharing, enhancing, tagging, commenting on, and forming groups around videos.
We upload a full video tour and description of your home.
www.viddler.com/explore/precisionteam

WordPress Blog – A blog is a type of website, usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video
We embed the video tour and select pictures with links to the full album. As well we write a full description on the property.
www.theprecisionteam.wordpress.com

Facebook – A social networking website which allows users connect with friends, & businesses.
We upload your video home tour, pictures, and link to the blog about your home.
www.facebook.com/ThePrecisionTeam/

Twitter – A social networking and microblogging service that enables its users to send and read messages known as tweets. Tweets are text-based posts of up to 140 characters displayed on the author’s profile page and delivered to the author’s subscribers who are known as followers.
We spread the links to your video, pics, and home blog. It’s viral… in a good way.
www.twitter.com/PrecisionTeam

Craigslist – online classified advertisements – with a section devoted specifically to housing is a centralized network of online communities.
Not social media; but vital in today’s market. Daily posts linking to a fully interactive html flyer for your home.

We would like the opportunity to win your business. Please fill out this form and one of our Seller Specialists will contact you shortly.

Contact The Precision Team of Keller Williams Arizona Realty.

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